Is Article Marketing Still Worth It?

Over the last couple of years article marketing has become a staple of building backlinks to your blog or website. With the new Google algorithm, article marketing is definitely taking a hit. But the real question is whether or not that hit is enough to bring your article marketing to close. In short, the answer is yes. The problem with article marketing is that generally the articles are of low content quality. Articles typically do not show up in the search engine results when they attached to online directories. More authoritative sites may not even have the better post, but the attachment of an article directory could hurt the ranking of the article. There are exceptions to this rule, but generally speaking, old school tactics of article marketing are pretty much dead.